Consumer attitudes towards various digital identity authentication methods

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27. July 2021

This article has been indexed from Help Net Security

With concerns around online fraud and identity theft rising, consumers expect businesses to utilize new technologies to protect them online. According to research from Trulioo, 84% of people believe that businesses will need to rely more on automated fraud protection to protect customers as fraudsters become more sophisticated. The research revealed positive attitudes towards a number of newer methods of identity authentication amongst consumers in China, the UK and the U.S. Almost three quarters (74%) … More

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