The best Apple deals of January 2025: iPhones, Apple Watches, iPads, and more

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The problem with Apple products -- including MacBooks, iPads, and Apple Watches -- is that they usually carry a hefty price tag and are rarely on sale. And with Black Friday and holiday sales in the rearview, you may be thinking you've missed out on a chance to save. But there are always deals and discounts, even outside of sales events, if you know where to look. 

Apple frequently refreshes its product ranges -- one of the latest being the iPad lineup -- and this can open the path to discounts in the form of new, promotional deals for the latest gadgets alongside price reductions for older designs as retailers seek to move old stock. Typically, third-party retailers such as Walmart, Best Buy, Newegg, B&H Photo, and Amazon are the best places to find a discount on many Apple products. 

Also: The best phones you can buy (and how the OnePlus 13 stacks up)

Below, you'll find the best sales and discounts on several Apple products, including MacBooks, Apple Watch, AirPods, and more for the month of January.

Best Apple deals of January 2025 

Apple Pencil Pro: $99 (save $30 at Best Buy) Apple AirPods Pro 2: $199 (save $50 at Walmart) Apple Watch SE (2nd Gen), 40mm GPS: $199 (save $50 at Walmart) Apple Watch Series 9, 41mm GPS: $309 (save $90 at Amazon) Apple Watch Series 9, 45mm GPS: $279 (save $50 at Walmart) Apple Watch Series 10, 42mm GPS: $383 (save $16 at Amazon) Apple Watch Series 10, 46mm GPS: $412 (save $17 at Amazon) Apple AirPods 4: $119 (save $10 at Amazon) Apple MacBook Pro: $1,490 (save $109 at Amazon)Apple Studio Display: $1,439 (save $160 at Amazon)Apple AirTag 4-Pack: $70 (save $29 at Amazon)
Current price$1,490Original price$1,599

Over at Amazon, you can take advantage of a $150 discount on an Apple MacBook Pro. Powered by Apple's M3 chip, this laptop sports a 14.2-inch Liquid Retina XDR display, 8GB RAM, and 512GB SSD storage. 

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Current price: $399Original price: $549

If you want to take advantage of a discount on Apple AirPods Max earbuds, Best Buy is offering $150 off the premium product line. 

Apple's AirPods Max lightning headphones are stylish, over-ear, and wireless. For those who like the design, you'll enjoy personalized spatial audio options, active noise canceling, and the power provided by Apple's H1 chip. You can expect up to 20 hours of use on a single charge.

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Current price: $264Original price: $329

One of the best deals we could find for an iPad is at Amazon. You can save $65 on a ninth-gen iPad equipped with a 10.2-inch Retina display, A13 chip, front and back-end cameras, and 64GB SSD storage. 

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T-Mobile has a great deal for customers hoping to grab the latest iPhone. Right now on most plans, if you add a voice line and trade in an eligible device, you'll score the iPhone 16 for free. 

Full terms per T-Mobile: "Limited-time offer; subject to change. Qualifying credit, service, and trade-in (e.g., Save $830: Apple iPhone 11 Pro / Save $415: Apple iPhone 6) required. If you have cancelled lines in past 90 days, you may need to reactivate them first. Up to $830 via bill credits; line with promo must be active and in good standing to receive credits; allow 2 bill cycles. Max 4 discounted devices per account. May not be combinable with some offers or discounts."

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You can order an iPhone 15 directly from Apple, which is an excellent option if you don't want a carrier lock. 

The iPhone 15 and iPhone 15 Plus are thinner than their legacy counterparts. They come equipped with a USB-C port, 6.1-inch and 6.7-inch displays, and the Dynamic Island camera design. The Apple iPhone 15 Pro and iPhone 15 Pro Max come with Apple's new A17 Pro CPU, a faster neural engine, and camera improvements, including a 5X telephoto lens on the Pro Max. 

You can receive up to $514 in credit when you trade in an older device and purchase through Apple. Apple Card cashback is also available. If your device doesn't meet trade-in standards, Apple will do the legwork to ensure you can recycle your device for free.

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More Apple deals

Yes, but you must ensure that your new iPhone is not locked to a specific carrier. You can buy unlocked iPhones, both new and pre-owned, from sources including Apple itself, Amazon, Best Buy, and Walmart.

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Apple's AirTag, a tracking device that connects to your account and allows you to find lost objects such as your keys, is Apple's cheapest product. Typically, a single AirTag retails for $29, whereas you can also purchase four-packs for around $99 outside of sales and promotions. 

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This depends on the type of iPad you decide to purchase. If you opt for a Wi-Fi-only iPad -- regardless of whether you have bought a classic iPad, iPad mini, or iPad Pro -- then there will be no monthly fee or subscription. 

However, if you choose an iPad with Wi-Fi and cellular connectivity, then you will need to pay for a mobile data plan to take advantage of the iPad's cellular features. 

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While researching the best Apple deals, we scoured the web and checked out promotional prices offered by major US retailers, including Amazon, Target, Best Buy, and Walmart. 

We wanted to ensure we found the best deals on Apple products, including MacBooks, iPads, and iPhones, so we've shown you the latest discounts available -- but remember that stocks can be limited and sales pulled at any time. 

Factors influencing our recommendations include:

Price: The main factor we consider is the price. If the discount isn't noteworthy relative to the original price point, we don't consider it worthy of inclusion. Use cases: We have included a range of Apple devices on sale suitable for different uses, including work, study, entertainment, and sports.Variety: Here at ZDNET, we want to provide you with various products and accessories in the Apple ecosystem. We've selected deals spanning laptops and smartphones to smartwatches and more. Availability: If we come across a great Apple deal but only a few units are in stock unless it is a stellar saving you only see once in a blue moon, we will discount it and select a product with better stock levels instead. 

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Deals are subject to sell out or expire at any time, though ZDNET remains committed to finding, sharing, and updating the best product deals for you to score the best savings. Our team of experts regularly checks in on the deals we share to ensure they are still live and obtainable. We're sorry if you've missed out on a deal, but don't fret -- we're constantly finding new chances to save and sharing them with you at ZDNET.com

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